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Computer-based Design Process formatIsbn:Hardcover - 9780412447808 1Beschränkung des Markteintritts (Entry Deterrence

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Computer based Design Process formatIsbn:Hardcover 9780412447808 1Beschränkung des Markteintritts (Entry Deterrence 1Beschränkung des Markteintritts (Entry Deterrence I)24 Das Konzept des Customer Lifetime Value stammt aus dem Relationship Marketing und gibt Anhaltspunkte für einen effizienteren Einsatz von Marketingmaßnahmen und wertorientierter Unternehmenspolitik

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